AutoScale

Automotive Website Development & DMS Systems

£400/month for custom website + DMS + lead management. The first month costs nothing.

5.0 (70+ Reviews)

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Make Your Website Free.
Earn Commission.

Refer 3 paying clients. Your website becomes free forever. Refer 4+. You earn commission every single month.

Refer 1–2

No change yet

Refer 3

Website Free

Save £4,800/year

Refer 4+

Website Free + Commission

£50–£100/month per referral

How It Works

  • You get a unique referral link.
  • Share it with other dealers you know.
  • When they sign up and make their first payment, they count toward your referral total.
  • At 3 referrals, your site becomes free. At 4+, you earn commission, paid monthly by bank transfer.

How It Works

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1. Discovery

Schedule a call. We understand your automotive business.

2. Build

Custom website + DMS. Live in 2–3 days.

3. Sell

Your website generates leads. Your DMS tracks everything.

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Your Custom Website

Not a template. Fully custom. Your domain. Your branding.

  • ✓ Custom Design
  • ✓ Mobile-First
  • ✓ Lead Capture
  • ✓ SEO Built-In

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Your Dealer Management System

Track stock. Manage leads. Own your data.

  • ✓ Stock Tracking
  • ✓ Lead Pipeline
  • ✓ Real-Time Data
  • ✓ Mobile Access

The Team

Not a faceless agency — you work directly with us.

Lucas

Lucas

Founder

Callum

Callum

Co-Founder

“

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Name, Dealership

AutoScale v Others

Not a template. Not a monthly rental. Your domain. Your data. Your leads.

DIY WebsiteTemplate SiteAutoScale Custom
Time to build4–8 weeks2–3 weeks2–3 days
Design customisationYes, but complexLimitedFully custom
Lead capture built-inNoNoYes
Dealer management systemNoNoYes
Ads managementNoNoNot included — your own budget
Monthly managementYou handle itLimited supportWe handle it
Cost£2K–£5K + your time£1.5K–£2.5K + £1.5K/mo£400/mo (first month free)

£400 / MONTH

Custom Website + DMS + SEO

First Month Completely Free

No setup fees. No contracts. Cancel anytime after month 1.

What's Included

  • ✓Fully custom website (built in 2–3 days, yours to keep)
  • ✓Dealer Management System — stock, leads, pipeline
  • ✓SEO + AEO optimisation (monthly)
  • ✓Monthly support (email/phone)
  • ✓Website updates (minor changes included)
  • ✓DMS updates and maintenance

Not Included

  • –Ad spend (you control your own ad budget separately, optional)
  • –Major redesigns (quoted separately)

FAQ

Fully custom. We build from scratch around your brand, layout preferences, and goals — no two dealer sites are the same. You own the code.

We can optimise it, but most existing dealer sites aren't built for conversion or come with a DMS attached. Most dealers see meaningfully more leads with a custom-built site plus the dealer management system included — let's discuss it on the call.

A simple dashboard: add cars, track age, set prices, mark as sold. Export to CSV any time. Mobile accessible.

Yes — this doesn't replace those, it complements them. Your website is your owned channel; Autotrader is paid traffic you rent. Most dealers find they rely on it less once their own site and SEO are doing the work.

You control ad spend separately — that's your choice and your budget, not included in the £400/month. We focus on your website, DMS, and SEO/AEO. If you want to run Google or Meta ads on top, we can point you to best practices.

You get a unique referral link. Share it with other dealers — when they sign up and make their first payment, they count toward your referral total. At 3 referrals, your site becomes free. At 4+, you earn commission.

Yes, after the first month. But most dealers don't — your data, leads, and inventory all live on your website and DMS, and leaving means losing that.

Not included. We build and optimise your website, DMS, and SEO/AEO. If you want paid ads running on top, that's your call and your budget — we can advise, but it's not part of the £400/month.

Tell us. We add features based on dealer feedback. Most dealers find the core system — stock, leads, pipeline — covers what they actually need day to day.

Your website goes live day 3–5, with the DMS ready the same day. SEO typically takes 4–8 weeks to show in rankings. If you're running your own ads on top, leads from those can arrive immediately.

A proven process, not corner-cutting. We're not deliberating over design trends or routing through internal sign-off — we build one thing, a dealership website engineered to convert, and we've done it enough times to move fast without guessing.

Yes. We build from a structure that's already proven to convert, then customise it fully with your branding, colours, photos, and copy — so it looks and reads like your dealership. You'll see it before launch and can request changes.

You keep everything — website, data, and leads. No clawback. You can leave and take your asset with you, which is fundamentally different from a platform, where everything stops the moment you stop paying.

Ready To Get Started?

Call: 30 minutes, no pressure, just us understanding your dealership. Not ready for a call? Tell us about your dealership and we'll reach out.

Your First Month Is Free

Book a 30-minute discovery call. We'll show you how dealers like you are growing with a website and DMS they actually own.

No contracts. No setup fees. Cancel anytime after month 1.